how much do i love lyell's new spring campaign? tons. pared down anthropologie styling is perfectly tickling my fancy today.

anyone know who shot it?

in the vein of "pared down", i have to mention the dimming of the light that is polaroid, one of my favorite pared down mediums ever. there is an effort (several efforts, actually) to save polaroid. here's one. get on board!
a favorite collection of polaroids from a trip to mexico:

all by my c